Bethany Carroz is our Brand & Product Development Ambassador at LCI. With more than 13 years of design and product development experience for key national retailers, she is obsessed with leveraging market, competitive, and industry analysis to create compelling product and brand strategies. In addition, Bethany is also a nationally recognized watercolor artist, taking her inspiration from surrounding NW Arkansas landmarks and natural beauty. When she’s not in the office or studio, you can find Bethany soaking in the lake life with her husband and two children.